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Post by Rory on Jul 28, 2023 9:59:45 GMT
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Post by Jon on Jul 28, 2023 10:13:34 GMT
Three shows closing early isn't a sign that there is some sort of slump IMO indeed we've had plenty of shows sellout like The Motive and the Cue, Dear England to name but two.
I wonder if theatre owners especially in London are more ruthless nowadays since so many shows are wanting theatres and they're simply not available. In the case of the Lyric and Prince Edward, both Aspects of Love and ATP were limited runs rather than open ended.
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Post by Someone in a tree on Jul 28, 2023 10:14:47 GMT
Cost, trains, didactic directors and playwrights plus producers churning out the same old stuff again all plays a part.
- I'm not sure if Operation Mincemeat is original but it feels it and I'm sure that's why it keeps extending.
- In the NY the Met opera is struggling on selling the classics and so they are branching out into new commissions
To me, after Covid, theatre feels like it needs a really good shake up.
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Post by londonpostie on Jul 28, 2023 10:30:13 GMT
'closing early' = 'getting a poor return so let's bail out and get the next production in asap' #DelMac #Nimax
Unless someone is suggesting the theatres are going dark.
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Post by alece10 on Jul 28, 2023 11:19:02 GMT
Thought this was a well written article and I very much agree with a lot of it especially the mention of Crazy For You not doing well and the section about artistic directors.
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Post by capybara on Jul 28, 2023 13:45:08 GMT
Given that Crazy For You was used as the lead image in this article rather than Ain’t Too Proud or Aspects, are we to assume the death knell has been sounded for it?
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Post by A.Ham on Jul 28, 2023 14:41:03 GMT
Given that Crazy For You was used as the lead image in this article rather than Ain’t Too Proud or Aspects, are we to assume the death knell has been sounded for it? That's terrible of The Times to do that - as it immediately suggests CFY is also closing early, which at time of writing, isn't the case. So a) it's untrue, and b) it might put people off booking if they now think it's going to close. Surely it would've been much better to have used a production shot from Aspects or ATP given those closures are already confirmed.
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Post by sweets7 on Jul 28, 2023 19:49:57 GMT
Pricing is extortionate. And trains too now...when they are running. So it has become if I can get a reasonable ticket.
I did have a cheapish ticket to a play recently but got massacred by word of mouth and critics so decided the added cost of trains and bits wasn't worth it so didn't go.
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Post by showgirl on Jul 29, 2023 4:57:03 GMT
Trains are definitely the biggest barrier for me atm as strikes have already wiped out some of my bookings and days when there is a service (eg overtime ban days, which seem currently to be 5 or 6 days per week in consecutive weeks) mean a vastly reduced service or, as on strike days, none at all on some routes. Last Saturday, due to a reduced train service, it took me twice as long as usual to get home from the Royal Court, and that was only for a matinee. Normally that would be 1 stop on the tube for me and a direct train or at worst, 2 trains, whereas there were no tubes whatsoever on the Circle and District; it was pouring with rain so I waited for a bus instead; then had a long wait for the first train and another at East Croydon for the connection and lastly, a wet walk home. As I don't even live that far from London and wasn't trying to do this after an evening performance, it must be so much worse for those travelling from further afield and with more complicated and expensive journeys. There are definitely plays/shows I want to see, some of which end very soon, but it's either too difficult or impossible to travel or the train service (if any) hasn't been announced yet: on my route, not even for next Saturday, 5 August. Maybe theatres could put some pressure on the government to resolve the rail dispute?
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Post by Rory on Jul 29, 2023 7:30:54 GMT
Three shows closing early isn't a sign that there is some sort of slump IMO indeed we've had plenty of shows sellout like The Motive and the Cue, Dear England to name but two. I wonder if theatre owners especially in London are more ruthless nowadays since so many shows are wanting theatres and they're simply not available. In the case of the Lyric and Prince Edward, both Aspects of Love and ATP were limited runs rather than open ended. It is always said that there are more shows wanting theatres than there are theatres which are available to house them. I'm not so sure that is true. Two examples (1) the number of times 2:22 has had to fill in, and (2) there's was a 13 week slot at the Lyric which Nimax hasn't been able to fill that easily by the looks of it. Six performances of a concert slap bang at the end of week 3 of 13 doesn't suggest there were loads of productions able to go there for 12 or 13 weeks at short notice (and I know it takes time to mount a show but the point is that nothing seemed to be circling waiting to swoop in to the Lyric). Just a thought.
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Post by Rory on Jul 29, 2023 7:44:52 GMT
And can't resist saying **yet again** that the pricing in the West End is absolutely outrageous. I thought for a while 'well people are prepared to pay so they'll keep on doing it' but actually, I just don't think people either can afford or are routinely prepared to pay whacko prices anymore in a cost of living crisis and that is why shows are closing or struggling (I know the train service is terrible too; I'm surprised all of you who live in England (I don't) aren't out on the streets with sheer frustration and burning anger by now demanding change).
I remember booking a ticket by phone to see Buried Child at the Trafalgar Studios in 2016 and saying to the girl at ATG (where else?) that it was outrageous that best seats were £67.50. It was the first time I had ever seen such extortionate pricing, as I thought at the time. Now we're conditioned to almost view £67.50 as relatively cheap and that would probably now only get you Row Q at the Harold Pinter behind a column if you're lucky. The last 7 years of price increases have been a gradual disaster for the West End and one day someone will look back at it and wonder what the hell they were thinking.
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Post by marob on Jul 29, 2023 8:52:44 GMT
First and foremost: Pricing is ridiculous. When I started going to London 10 years ago the more expensive seats were around £60. That now seems like a golden age. Yes there’s bargains to be had, but for those of us who don’t live in London it’s very difficult to take advantage of them.
But I do think the poor trains are a major issue too. I should be going to Salford today. There’s engineering works locally, so it’s either a busy rail replacement bus or a normal bus route, which takes longer and adds to the cost. The Chester to Manchester train appears unaffected by the strike, but that’s always heaving, as Transport for Wales seem hellbent on only ever putting two carriage trains on. And I can see on the live train times that they are starting to get delayed.
What should be a fun day out, just looks like a pain in the arse. So I’m sacking it off.
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Post by David J on Jul 29, 2023 10:17:58 GMT
I expect there’s a number of reasons why each show is closing but the prices and cost of living is a big factor
Some shows with stars or a smart marketing campaign may be daring better but people are choosier nowadays.
This isn’t just happening in theatre. You can only look at the string of movies that have bombed this year. Some of them were seen as money makers like The Flash with Michael keatons Batman
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Post by richey on Jul 29, 2023 11:34:08 GMT
I've already mentioned this in a previous thread, but the train strikes and the rising costs are definitely impacting on my theatre going this year. I'm currently on a coach travellling down to London for a three show weekend but it almost didn't happen thanks to yet another rail strike- I contemplated cancelling it and only persevered becuase I'd already booked tickets. I've seen far fewer shows in Manchester this year as ticket prices have increased so I'm far more choosy about what I book. I did laugh at the comment in that article about the increasing number of trigger warnings. I'm guessing that was pretty tongue in cheek. It's a bit of joke between another theatre-going friend and I to see who can find the most outlandish warning. I don't see them as off-putting though.
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Post by mrbarnaby on Jul 29, 2023 13:05:19 GMT
I don’t go to 1/4 of the shows I used to. That’s because I’ve had too many ruined by inconsiderate fellow theatre goers- phones.. talking…
Just isn’t worth it anymore sadly.
Also ticket prices are definitely a huge problem. They have really increased the costs hugely and I know for a fact that people working on these shows aren’t seeing any of that in their pay packet.
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Post by ceebee on Jul 29, 2023 13:19:34 GMT
I'm going to be devil's advocate here though and remind everybody that we all like a bargain, a cheap ticket, a "Today Tix" type of rush seat deal. These kinds of offers through dynamic pricing have become the norm in recent years, and in my view a £20 or £25 ticket is a loss leader when putting bums on seats. Also, marketing of shows has become much more prolific with a seemingly more 'cut-throat' approach relying on a greater mix of media channels plus influencer/word of mouth. Sad though it is to say, I think theatre tickets are priced 'to sell' and producers will up-the-ante until the pips squeak on pricing, and I'm not sure we are there yet. For many of us on this board, going to the theatre is way more than a day out, a trip, a one-off treat. We probably feel the price impacts more because it is our hobby (and for some, our livelihoods). I think this is the harsh reality of economics - we (as a general rule) find it expensive; many visitors from the US, Europe etc consider it affordable or in some instances 'cheap'. It's the world we live in.
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Post by showgirl on Jul 29, 2023 14:14:57 GMT
Fair point, ceebee, but I'd say that it's precisely because some of us here do go so often that we're both cost-conscious and price-sensitive. We're wiser to the day seats, dynamic pricing, lotteries, etc; perhaps less able to afford to pay a lot for a single play or show, but conversely, maybe better placed to time it right to get a better deal at short notice - and word-of-mouth here obviously helps.
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Post by Jon on Jul 29, 2023 23:42:53 GMT
I'm going to be devil's advocate here though and remind everybody that we all like a bargain, a cheap ticket, a "Today Tix" type of rush seat deal. These kinds of offers through dynamic pricing have become the norm in recent years, and in my view a £20 or £25 ticket is a loss leader when putting bums on seats. Also, marketing of shows has become much more prolific with a seemingly more 'cut-throat' approach relying on a greater mix of media channels plus influencer/word of mouth. Sad though it is to say, I think theatre tickets are priced 'to sell' and producers will up-the-ante until the pips squeak on pricing, and I'm not sure we are there yet. For many of us on this board, going to the theatre is way more than a day out, a trip, a one-off treat. We probably feel the price impacts more because it is our hobby (and for some, our livelihoods). I think this is the harsh reality of economics - we (as a general rule) find it expensive; many visitors from the US, Europe etc consider it affordable or in some instances 'cheap'. It's the world we live in. I love a bargain but I do realise that theatre is a business and not cheap to produce. Do I think prices are expensive, yes but I do but it's comparable to other live entertainment and indeed something like Elton John's last tour was super expensive as is Taylor Swift's upcoming tour. I remember rolling my eyes when someone said that theatre was pricing itself out of existence which is rather dumb because it's been going for thousands of years, pricing in the West End or in general is not going to cause it to cease to exist.
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Post by showgirl on Jul 30, 2023 3:03:34 GMT
Another valid point, Jon, but I can't be the only one here who doesn't buy tickets for other, far more expensive events such as concerts or sport and indeed, theatre is by far the greatest of my regular non-essential costs. So to me, the price I paid recently for Annie Get Your Gun (£35 plus booking fee) was not only the highest I'd paid all year but pushing my limit, because most of the time I use options such as Southwark Playhouse's PAYG scheme, NT £20 front stalls or Friday Rush, ATG senior rates and so on. It really does depend on individual circumstances and one person's splurge is, relatively, another's bargain.
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Post by sweets7 on Jul 30, 2023 8:08:54 GMT
I'm going to be devil's advocate here though and remind everybody that we all like a bargain, a cheap ticket, a "Today Tix" type of rush seat deal. These kinds of offers through dynamic pricing have become the norm in recent years, and in my view a £20 or £25 ticket is a loss leader when putting bums on seats. Also, marketing of shows has become much more prolific with a seemingly more 'cut-throat' approach relying on a greater mix of media channels plus influencer/word of mouth. Sad though it is to say, I think theatre tickets are priced 'to sell' and producers will up-the-ante until the pips squeak on pricing, and I'm not sure we are there yet. For many of us on this board, going to the theatre is way more than a day out, a trip, a one-off treat. We probably feel the price impacts more because it is our hobby (and for some, our livelihoods). I think this is the harsh reality of economics - we (as a general rule) find it expensive; many visitors from the US, Europe etc consider it affordable or in some instances 'cheap'. It's the world we live in. I love a bargain but I do realise that theatre is a business and not cheap to produce. Do I think prices are expensive, yes but I do but it's comparable to other live entertainment and indeed something like Elton John's last tour was super expensive as is Taylor Swift's upcoming tour. I remember rolling my eyes when someone said that theatre was pricing itself out of existence which is rather dumb because it's been going for thousands of years, pricing in the West End or in general is not going to cause it to cease to exist. Of course it won’t but also relatively. Elton John isn’t on tour every year, or according to himself ever again. These events at seeing them live are at best once every few years and for some a once in a lifetime. There are a lot of theatres in London and while I have seen them emptyish at the beginning to the week for years and many deal with this by not doing a Monday shows now, I am seeing more and more empty seats on big nights. Even relatively sold out shows will have those 165 pound seats empty. They work on a tight margin and it doesn’t pay actors much to do theatre and it isn’t going to be sustainable. So really the answer probably becomes do less.
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Post by theatrefan62 on Jul 30, 2023 10:24:44 GMT
The one positive I'll say is at least we aren't like new york. I'm going for almost a week in a few months and may not end up seeing anything. Partly because what's on offer just doesn't appeal, but mainly I could weekend in Europe for what the shows are charging.
Yes there are today tix etc, but your average theatre goer won't know, or want to spend the time looking for things like that. They'll see a show they're interested in, look at the prices, and move on.
It seems to be getting to a point where a show needs to be a hit almost straight away, or its done for. Happening both here and on broadway.
The Elton John and Taylor swift comparison only works when comparing to major star led revivals, or the rare phenomenons (e.g. Hamilton). These are events that people see as not to miss out on so may splurge. But the average show doesn't have that appeal.
It's like the energy companies record profits. We here about increased maintenance costs etc and that's why we are being charged more. Yet they make record profits, and in theatre terms these producers remain millionaires and billionaires.
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Post by A.Ham on Jul 30, 2023 12:10:25 GMT
LW Theatres are promoting an up to 50% off sale on September tickets to their email list - sign up to get presale access from 1pm tomorrow, then public onsale Tues (1st Aug). Guessing this’ll include Crazy For You amongst others.
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Post by sweets7 on Jul 30, 2023 12:17:48 GMT
The one positive I'll say is at least we aren't like new york. I'm going for almost a week in a few months and may not end up seeing anything. Partly because what's on offer just doesn't appeal, but mainly I could weekend in Europe for what the shows are charging. Yes there are today tix etc, but your average theatre goer won't know, or want to spend the time looking for things like that. They'll see a show they're interested in, look at the prices, and move on. It seems to be getting to a point where a show needs to be a hit almost straight away, or its done for. Happening both here and on broadway. The Elton John and Taylor swift comparison only works when comparing to major star led revivals, or the rare phenomenons (e.g. Hamilton). These are events that people see as not to miss out on so may splurge. But the average show doesn't have that appeal. It's like the energy companies record profits. We here about increased maintenance costs etc and that's why we are being charged more. Yet they make record profits, and in theatre terms these producers remain millionaires and billionaires. I think you are right. People too may be a big fan of someone and think I will splurge on seeing them on stage just this once. Which isn't a sustainable economic model. I often think about concerts: I'd love to see them but I wouldn't go again. That was my bucket list splurge. Is theatre going to go like that. Some of the most successful in recent times seem to be shows where they at least begin in subsitised theatre or where some huge name is giving their Hamlet or whatever - seems to have moved to Macbeth now and I hate that play (how many more of those can we take surely. It seems an entitlement for some to give their Hamlet) - and they stamp their tiny feet guaranteed to bring punters and have affordable seating at least sometimes. Hasn't been a thing since lockdown it seems and last time I took advantage was keyworker seats for Betrayel at the Pinter. I wouldn't go to see anyone give their Hamlet for 150 pounds even if I ran their fan club. For one thing I know that play backwards and have seen it so many times that any response is 'interesting take.' Do what do they do? Who knows. Also doesn't really bode well for hiring hugh screen names. Because mostly people may go to see them in one think not really caring what it was and probably yes in some hugely well known Pinter, Chekov, Shakespeare. Safe in other words. I think we should all thank god for subsidised theatre.
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Post by Jon on Jul 30, 2023 14:55:48 GMT
The one positive I'll say is at least we aren't like new york. I'm going for almost a week in a few months and may not end up seeing anything. Partly because what's on offer just doesn't appeal, but mainly I could weekend in Europe for what the shows are charging. Yes there are today tix etc, but your average theatre goer won't know, or want to spend the time looking for things like that. They'll see a show they're interested in, look at the prices, and move on. It seems to be getting to a point where a show needs to be a hit almost straight away, or its done for. Happening both here and on broadway. The Elton John and Taylor swift comparison only works when comparing to major star led revivals, or the rare phenomenons (e.g. Hamilton). These are events that people see as not to miss out on so may splurge. But the average show doesn't have that appeal. It's like the energy companies record profits. We here about increased maintenance costs etc and that's why we are being charged more. Yet they make record profits, and in theatre terms these producers remain millionaires and billionaires. Theatre producers aren't remotely comparably to energy companies or even media companies. Very few make the sort of money that Cameron, ALW or Disney make as producers and that's including the likes of Sonia Friedman and Michael Harrison. Most shows don't make money, you might break even but the failure rate is 70-80%.
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Post by sweets7 on Jul 30, 2023 15:02:56 GMT
The one positive I'll say is at least we aren't like new york. I'm going for almost a week in a few months and may not end up seeing anything. Partly because what's on offer just doesn't appeal, but mainly I could weekend in Europe for what the shows are charging. Yes there are today tix etc, but your average theatre goer won't know, or want to spend the time looking for things like that. They'll see a show they're interested in, look at the prices, and move on. It seems to be getting to a point where a show needs to be a hit almost straight away, or its done for. Happening both here and on broadway. The Elton John and Taylor swift comparison only works when comparing to major star led revivals, or the rare phenomenons (e.g. Hamilton). These are events that people see as not to miss out on so may splurge. But the average show doesn't have that appeal. It's like the energy companies record profits. We here about increased maintenance costs etc and that's why we are being charged more. Yet they make record profits, and in theatre terms these producers remain millionaires and billionaires. Theatre producers aren't remotely comparably to energy companies or even media companies. Very few make the sort of money that Cameron, ALW or Disney make as producers and that's including the likes of Sonia Friedman and Michael Harrison. Most shows don't make money, you might break even but the failure rate is 70-80%. That really is quite shocking when you consider that it is quite a mass consumed art form. I know regionally pantos keep the theatres going for the year but it is quite alarming for the London theatres and everyone who works in them. Was it always the case?
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